Premium Positioning allows advertisers the opportunity to achieve even greater standout in the cinema by placing their ads in one of two positions outside the main ad reel.

The Gold Position:

•  The Gold Position is a premium position with the commercial placed outside the main advertising reel, between the Carlton Screen logo and the trailers

•  The complete package delivers 100% of CSA ROI screens with admissions weighted equally into two clusters

The Platinum Position:

•  The Platinum Position is a premium position with the commercial placed outside the main advertising reel, between the trailers and the main feature