Useful Information
Carlton Screen Advertising
23 Windsor Place
Dublin 2
T. +353 1 631 0100
F. +353 1 631 0118
National Sales
CSA's National Sales team is passionate about cinema as an effective advertising
platform and encourage clients and agencies to include it in their media plans.
Telecoms, Beverages and Food are our biggest categories but in recent years we have
attracted advertisers as diverse as Lexus, Soft & Gentle and Ubisoft, all taking
advantage of booming audiences, quality film releases and the unique cinema environment.
Regional Sales
Regional Sales is responsible for selling and co-ordinating the production of commercials
for the local and regional business sector. 15 second personalised commercials are
a low cost entry to the cinema environment without the expense of making a TV ad.
Regular advertisers are Local County Councils for anti-litter, road safety and drug
awareness campaigns, private colleges, hotels, local retailers including jewellers
and clothing shops and motor dealers.
Posters
Cine-6-sheets have proved to be a key channel for the outdoor market as well as
a vital support function for our key screen advertisers. Aside from the standard
format, Blue tooth is a recently introduced option which O2 capitalised on in Cineworld
and The Savoy. Advertisers on cine-6 sheets are Impulse, Bank of Ireland, Evening
Herald, Xtra Vision and Kellogg’s Coco Pops.
Creative Solutions
Creative Solutions is an ever-growing part of our business as advertisers look to
engage with consumers in more interactive ways. Creative Solutions offer tailored
solutions to advertisers in search of creative dialogue with their customers. This
can be through Foyer Promotions such as, Standees, Counter Cards, Sampling, Ticket
back sponsorship and Floor Graphics.
To find out more about the power of cinema advertising, please contact me at
lisa.shanley@carltonscreen.ie.